Now, with digital photographs virtually replacing all film-based photography, Polaroid has launched its Z340 instant digital camera. But aren’t all digital cameras “instant”? Yes, they are.
Apart from being a 14 megapixel camera, the Z340 is also a digital photo booth that offers the facility to customize each picture between the time you click it and the time you decide to share it.
This eliminates the need for a computer to post-process pictures or select which pictures you want to print. You simply use the 2.7” LCD display to select the required pictures.
Using digital settings, you can also select from the classic Polaroid border or full bleed formats. Of course, it comes with an SD memory card built in, so you can also save your photographs easily.
The Polaroid Z340 camera comes with a built-in “Zero Ink Technology” ZINK printer that lets you print 3”x4” photographs minutes after you shoot the picture. The inkless ZINK technology relies on special ZINK paper that has tiny dye crystals on it.
The heat inside the printer activates the dye crystals to produce the required colours. The photos are smudge-proof and water-resistant.
The Polaroid Z340 weighs just over 1 lb. When fully charged, the rechargeable lithium ion battery has enough juice to shoot up to 75 pictures and print 25 of them. It is priced at $299.99 in the US and at £229.99 in the UK.